In the framework of the events dedicated to the flagship smartphone, LG plans to take 4000 consumers from fifteen countries, who will get the opportunity to “test drive” the model LG G4. This will occur a few weeks before the official release of the product to the market. Today the program started in Korea, and in the near future the company intends to attract participants from Turkey, Indonesia, Singapore, USA, China, India, Brazil, Canada, the UK, France, Germany, Mexico, Japan and Hong Kong. Participants will be selected on the basis of the survey, however, the selection criteria in different countries may vary. To increase their chances to participate, everyone is welcome to share their profiles in social networks.
After selection, the participants in the campaign will receive the smartphone LG G4 for up to thirty days to become familiar with the device. During the meeting with the smartphone, users will perform the task and be able to share their experiences with other participants in the program and receive prizes.
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